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Media Council of Malawi holds first AGM
7/December/2008

The media fraternity has been urged to uphold professionalism, especially when reporting on issues that affect the general populace such as the elections, the budget process and farm input subsidy programme being implemented by government.

Speaking on the 6th of December at the first annual general meeting (AGM) of the resuscitated Media Council of Malawi (MCM) in Blantyre, UNDP Assistant Resident Representative responsible for governance Fred Mwathengere said the media are expected to represent the voice of the masses, demand transparency and accountability from elected and public officers. "It can, therefore, be safely argued that the media need to uphold the highest standards of professional journalism," he said.

Mwathengere said by practicing objective and professional journalism, the media ensures that the citizenry make responsible and informed choices rather than acting out of ignorance and misinformation. "You are also the microscope into how the development agenda is being implemented and whether it serves the interests of children, women and men of Malawi," he said. Officially opening the AGM, which was held under the theme: "Malawi for a Professional Media", Deputy Minister of Information and Civic Education John Bande said considering the enormous role played by the media, there was need for practitioners to strive for professional and ethical standards.

"The media among other important roles, help in the promotion of popular participation in development endeavours, thereby contributing to the improvement of the living standards of Malawians," he said.

Bande also told the AGM that government would collaborate with MCM in the accreditation process of journalists since it will help flush out impersonators who patronise functions in the name of well established media practitioners. MCM chairperson Reverend Patrick Semphere said the organisation has finally been registered as a legal entity and Bande presented a certificate of incorporation to the council.

Courtesy of the Sunday Nation Newspaper

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